WHAT IS EMAIL MARKETING ?
Email marketing is like a tool which is used to provide value to the USERS in the form of content and it helps to direct users through each step of the customer journey when they get stuck . It is the most underrated digital marketing channel. why we have to choose email marketing there are many other social websites ,because not every one is having all the social media accounts but while we we are coming to email everyone is having a email address ,so email marketing is quiet easier to get the customers . Many of the digital marketing channels get changed or died today or tomorrow but email marketing, don't . and also many companies changes their rules and regulation according to their development. Until people stop using email ,your email list is a portable asset.
TYPES OF EMAIL,
Transaction email, Content email, Conversion email.
TRANSACTION EMAIL,
Transaction email consist of receipts, order confirmation, forgot password, support Tickets, sign up details, double opt-in, unsubscribing, shipping details. These are all the things user doing on your websites.
CONTENT EMAIL,
Content email are more like a welcome email, New blog post ,lead magnets, value sequences, newsletters, social posts, free tool, exclusive content.
CONVERSION EMAIL,
Conversion email are promotions, sales, lead magnets, product launch, upgrades, discounts, affiliate offers, tripwires.
EMAIL DISTRIBUTION,
Now we are going see about how email distribution is done .There are 2 means of distribution, they are broadcast email and automated email . Most of our email is automated. Broadcast email can broadcast only two types of email in general great content suitable for your list, and promotions . This will send out content and messaging that is much more specific .The examples of automated email is receipts order confirmation, forgot password, welcome emails, value sequence, etc. The best days to send the emails are Tuesday, Wednesday, Thursday because according to the flow chart I have collected more traffic is available on these days. How we can gain the customer easily is by gathering their mail id's and sending information about your product and finally you make the customer to buy your product this is how the email marketing is working, .The email marketing is going to be a very big digital marketing in the world in upcoming years . still there are lot more to know about email marketing like software's, etc.so if you want to know more about email marketing just comment bellow ,so that I can make more content regarding email marketing and one more favor is what you people like from me. My travel blog, My information content or both , so that I can able to post the content that you like.