To successfully implemented content marketing strategy, you need to be able to generate tons of content ideas quickly. In this presentation, I'm going to show you 10 easy methods you can use to bump up your content generation. Number one, brainstorm. You can brainstorm all by yourself. But if you work with a team, then that's a much better option as you'll get ideas from different people. Number two, research your competitors. Your competitors are a goldmine of content ideas, especially if they publish tons of content, check their posts and determine how you can put a unique spin on things. Number three, reach out to your audience. You can reach out to your audience via email, social media or on your website. Ask them for their input. For instance, ask them if they want you to cover a particular topic. Number four, go on Quora and look for people's questions. People go on Quora to ask questions on practically all sorts of topics. To get ideas. type something on the search bar until you find questions you think your audience may want to know more about. Number five, repurpose your content. Coming up with new content all the time is tough. Creating content is even tougher to maximize your content creation efforts. repurpose your content into other formats so you can distribute it on other platforms. Number six, interview experts. Don't be afraid to reach out to industry experts and ask for the chance to interview them. People love getting recognized as experts. interviewing them will help cement their status. Number seven, check out what's happening right now. Watch the news. Go on Google Trends to find out what's hot and trending in your industry. Number eight, read your blog's comments. You'll often read a lot of valuable comments on blogs. If you've got an active blog yourself, take the time to read the comments, you may just get new ideas. Number nine, do a survey pulled out a survey on your website via email or via social media. Ask people for their input. Make your offer enticing, though, so you get plenty of people participating in your survey. Number 10 Google Search Console. If you're not using Google Search Console, you're missing out on a ton of ideas, the tool is free to use, you'll learn which keywords are driving traffic to your site, so you can create content that your audience is specifically looking for. How to develop a content marketing strategy. In this short presentation, you're going to find out how you can build the right content marketing strategy for your brand. Contrary to popular belief, you can't just wing your content marketing strategy and expect to succeed. Content marketing isn't for the faint hearted. You can either churn out high quality content one after the other yourself. Or you can pay premium dollars to have someone else do it for you. Either way, your content strategy will be built on sweat and money, but the reward will be more than worth it. Here's an outline of what you need to do. Number one, define your content marketing goal. Why are you doing this? What are you hoping to achieve? Do you want to get more people to sign up to your mailing list? Or are you hoping to get more clicks on your ads? Or do you want people to buy your products. Number two, define your ideal audience persona. You can't target everyone, the more specific your audience, the better your chances for success. When you define your audience persona, you can create content that's made specifically for that demographic, you will be able to address their pain points, and they'll be able to relate to the content you put out. Number three, have a content management system in place. A good content marketing strategy involves a solid plan. Having a system in place will help you achieve your goals much faster. It will help you focus on what needs to be done. You can have a system for creating content, another system for publishing and promoting content and so on. Number four, identify what kinds of content you want to create. If you do step two correctly, then you should know where your target audience is hanging out. Ideally, you should also know what types of content appeals most to them? Would they prefer text based content like blog posts and articles? Or would they be more visual? If it's the latter, then you should consider creating more visual content. Number five, publish and promote your content. This is where having an editorial and social media calendar comes in handy. Step three. Managing your content publication helps you keep track of how often you publish and which places you upload your content to.