In this blog I would like to convey key facts and circumstances of E-commerce and M-commerce as well as how long it has been utilised by us with reference to its relationship.

Let's begin…

 Ecommerce refers to a electronic retail services of buying and selling millions of products online by means of the internet. 

Key features of Ecommerce 

• Digital activity is done through various technologies - mcommerce, electronic funds transfer, supply chain management, inventory management digital transaction, electronic data interchange etc.
• Typically electronic commerce the system comprises three essential areas for processing it that is electronic retailing, electronic markets and electronic auctions.
• Ecommerce is a subset of E-business and E-marketing because it includes accessing through apps, peer to peer business online transaction, business to business data interchange. Direct online selling by means of the internet. Business to Business buying or selling.
• Ecommerce portal is being by four essential marketing models: Business to Business, Business to Customer, Customer to Customer, Customer to Business models.

We should used e-commerce website for shopping online as well as selling products by means of doing affiliate marketing. It provides us many benefits - 

• Easy to use, shopping online from anywhere at anytime.
• Anyones could their products as per according to their own choices.
• It gives more convenient to use by the people.
• Shopping online via ecommerce portal is cost-effective.
• People can find their products rapidly.
• It made instant decisions so we can shop and get hussle free from sales stuff.
• People can buy their products at affordable prices.
• Provides instant access to payments
• Hassle free transactions.
• 24 hours products are available at ecommerce sites.
• Offers discounts and coupons for shopping via ecommerce.
• Ecommerce sites also gives a setup to track the order.
• Hassle free delivery at given estimate time.

Mcommerce refers to mobile commerce in which the commercial activities ( buying & selling) transacted by means of using wireless computing devices such as smart phone or laptops.

Key features of M- commerce

• Mobile Commerce is only done through wireless connectivity using mobile devices
• Buying and selling products through the use of processing and access to the Internet via cellular network.
• Require cell phones ipads tablets.
• Mcommerce is only access via web stores of mobile modes hybrid and native app.
• Offers mobility more convenience.
• Usually owned by individual user so that mcommerce is used both personal and business purposes.

Relationship between Ecommerce and Mcommerce 

• Ecommerce sites are easy to use through mobile devices.
• Ecommerce Web portal visit by customers by using mobile browsers instantly.
• People use ecommerce apps for shopping through mobile use.
• Anyone at any time could buy or sell their products instantly and visit to the website of e-commerce via ecommerce apps - Amazon, Flipkart, Ebay Mynta etc.
• People more convenient to do their e-payments instantly in case of buying their products by means of using mobile apps.
• People also share their e-commerce products with their family and friends instantly through using social media apps - Facebook, Instagram Whatsapp via smartphones.
• Most of the people selling their products by doing affiliate marketing by using mobile devices.

For example:  Due to pandemic situation a person is strictly prohibited to go outside thereby he is unable to buy groceries for his home offline. In this case he used to visit e-commerce website via social media app like Amazon Groceries e-retailer online by using his smartphone to buy it with a faster payment process.

Points to be noted : 

Ecommerce - In order to buy groceries that person visit the e-commerce site by using his smartphone.

M-commerce - In terms of using cellular data it helps to access the mobile app to buy groceries for him that makes it convenient way.

Social technology - Access to social media app like Amazon Groceries e-retailer to buy the product and instantly done his payment.

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