15 sec videos | YouTube Action

15 second videos on YouTube
The world expects everything in a nutshell. No one has the patience to read/watch too much. The amount is changing in each period.

15 second videos
Realizing this, YouTube is going to introduce a new feature. The maximum video time taken via the YouTube app is 15 seconds!

It is going to introduce the facility of combining the recordings and giving them as a video.

If you want to take a video above 15 seconds, you should upload it to YouTube using a smartphone instead of using the YouTube app.

Why this change?
TikTok, Instagram introduced short durations like 15 seconds, 1 minute etc. got a huge response from everyone.

There are numerous opportunities for people to read/watch news and comics.

Because of this, no one likes to read/watch completely.

If you have only 50 articles to read a day, you will read at least 30 articles based on interest.

And if there are 1000 interesting summaries, how much can you read?!

Therefore, skim reading increased and large articles and blogs lost popularity.

Majority only!
Great articles have readers but they are not the majority.

Here only majority is taken into account.

Nowadays, the current generation prefers to watch short comedy videos and memes rather than fighting on Facebook.

That's why TikTok and Instagram are gaining popularity.

A popular short-form video
With so much video available to watch, what/how much to watch is becoming increasingly popular.

The WhatsApp app is also the main reason for this increase. WhatsApp Status is seen and used by most people in the world.

So, they are used to watching only 30 seconds and now they have lost interest to watch more time video.

Even if the recent meme is a joke, if you realize the larger truth in it, you can feel the changes that are taking place.

That is..

It's like, 'Ah, I'm used to watching WhatsApp status and now I'm going to get a kick out of watching a 1-minute video!'

Although it is humorous to read, it simply explains the change that is currently taking place.

In short, no one likes big video too much.

While interviews and some types of longer videos are welcome, the biggest reception is for short videos.

When they get bored with a video on YouTube for a few seconds, they look at 'Related Videos' nearby and click on it to jump to another one.

Three / four minutes
Most people have lost the patience to watch a video for more than three / four minutes.

Compare this with yourself.

So, YouTube is going to try this new feature. Currently not going to give to everyone.