Customers read reviews before making purchases, according to 89% of them. Profit from this by writing blog posts that review popular products and services in your industry.
If you go to Google right now and type in "best," you'll probably be greeted by a slew of products or services that answer the query.
When they can't figure something out, people turn to Google. Consider how many times you've used Google to learn how to cook a meal, unclog a tub, or use features in your favourite soft water platform. Every day, over one billion Google searches are in the form of a question.
You could create a guide explaining how to do something in which you are interested or knowledgeable. The guide should outline all of the steps required for the reader to complete whatever task they are attempting.
More than 14% of Google searches are in the form of a question; if you can provide a comprehensive answer, you've got a blog post idea.
The best part about writing a FAQ blog post is that it has a good chance of being featured in Google's featured snippet section if it provides a lot of value to the reader.
When I Google "what is a title tag," I get a lot of results because this is a frequently asked question. You'll see a result at the top where Google took the answer from the blog post and put it right there for the reader.
Creating ultimate guides is a great way to increase the authority of your website. These manuals thoroughly break down each step required to complete a task. Comprehensive content, such as that found in an ultimate guide, is becoming the norm. As of 2021, the average blog post was over 1,400 words long, the longest ever.
According to the same study, content with 3,000 words or more performs better. To ensure that the reader understands, include plenty of graphics, examples, and analogies. The most important aspect of ultimate guides is that they should cover everything from A to Z. When the reader leaves, they should have everything they need to complete their task.
