The day is not far when you are returning from abroad, video call your son or husband to show the new nailpaint colors in the market, the eyelashes of his interest and his favorite hair-bun to suit! Surprised aren't you? I had made this prediction in 2019 and now it is going to become a reality very soon.
When David Beckham posed as a male style icon wearing eyeliner for the cover of Love magazine, I said that now the beauty industry was going to focus on the 52 percent (male) of the world's population who had never Also does not use beauty products. I know many of you after reading this must have googled david beckham plus eyeliner plus love magazine cover. Then you must have seen David Beckham's eyeliner and his smile. So now read further to know how it is going to become a reality next week.
But for those who haven't Googled it, on the cover, Beckham can be seen flaunting neon eyeliner and neck tattoos against a bright red and pink background. On someone else it might have looked a bit weird, but on Beckham it's pretty fab. He looked very sharp and classy. He was wearing a cream colored suit jacket and collared shirt, the top buttons of which were unbuttoned. Sporting his trimmed beard and fresh cut, he looked handsome as ever. His looks were giving wow factor to my young trainees. When I predicted in the same column that beauty shop for men is a possibility of the future, a reader of Dainik Bhaskar wrote to me that it is like saying that the film Black was released 25 years before its time. Then I wrote a two line answer that it would come true in four years and I was proved wrong, because it came true in three years!
Starting Monday, British Airways will allow male cabin crew members and pilots to wear mascara and lipstick, in a relaxation of rules. While announcing the new uniform policy, he exhorted his employees to be bold and bold and asked them to express themselves as they are. This week they will also be allowed to paint their nails, wear false eyelashes and experiment with hairstyles, the airline's communication said. Now they can wear long hair or tie it in a bun. Plus all staff members can now carry a handbag! Virgin Airways went even further a few weeks ago. It allowed all its crew, pilots and ground staff to wear skirts or trousers. In fact, Virgin is the first airline in the world to have relaxed make-up rules in 2019 itself and its employees could display their tattoos. At the same time, British Airways is going to stop the announcement of Ladies and Gentlemen. Now he will make the same announcement to all that 'All guests are welcome on-board'.
The bottom line is that 52% of the male population cannot be motivated to buy beauty products, but now we will definitely see unisex beauty shops on the lines of male beauty shops or unisex hair salons.
