To her family, she is a troublesome daydreamer. But Sanem, who wears her heart on her sleeve, is designed for a life of romantic fun. Growing up in Istanbul's picturesque kuzguncuk district, she weaves her own world with escapades that leave an unforgettable mark on those around her. Sanem's adventures begin modestly in her father Nihat's grocery store. After 2 years of studying her poultry farming, she doesn't know what to do with her life. every day In the morning she got up at dawn and worked in her store to help her sick father. The unfortunate Zabel set in love with Sanem gives her all the motivation she needs.

Escape to outside world. One day he gets married and asks for her hand. "you get a job, right? her family makes fun of her as she looks back on her nightmare of living with him. she escapes from his progress and goes looking for a job. Sanem lives in the shadow of her wise and hard-working sister Leila she has a good job as an administrative assistant at one of Turkey's largest advertising agencies. with the goal of becoming as executive, her head is full of business plans. She lacking the carefree charm and creativity of her sister. At leila's agency, Sanem enters a turbulent world of love, adventure, fearing that her father's store will be confiscated by the authorities, she finds a job at the agency. here she meets the owner Aziz and his sons Emre and Kang.

Someone who wants him to take over the business. unknown to them, Aziz is a serious illness. In addition to his worries, his former creative director A person who robs a customer from a competitor. Aziz feels sick he leaves the agency to his son, Emre. He lacks the skills to run a business. Can, his Eldest son, is different. The apple of his father's eye, he is destined to light up Sanem's life.

with his creativity, charisma and self-confidence, he has what his father seeks for the company. For Can, a famous photographer, such a prospect holds little attraction. Free spirited Can loves the work he does, taking photos in remote parts of the world. He hates the lies and deceptions of Istanbul and its agencies. his emotional side remains hidden until he succumbed to Sanem's charm. But she can “rogue”. she helps Emre lending money to repay her father's debt without knowing it of his plans for his brother. Ultimately, Sanem has no choice but to fall in love with Can. In her life Clashing, she introduces Kang to Kang, something he has never encountered, her love. 

When flowers of romance, they embark on an adventure that will change and change their lives things around them.