Published Jul 10, 2021
3 mins read
506 words
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Academics and Education
Communication
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Process And Objectives Of Communication.

Published Jul 10, 2021
3 mins read
506 words

Process of Communication.

Communication is defined as the two-way process in which the exchange of knowledge, words and information takes place between the sender and the receiver or in other words between a speaker and a listener through an appropriate channel to get appropriate feedback or an answer.

For a better understanding let's see a diagram.

How the Communication Process Works | Communication Training

Now let's understand the diagram above.

  • Sender/Encode

The one who sends the message is called the sender or the encoder.

  • Message

The message is the first component that arises in the sender's mind. It could be in the form of an idea, a thought, or a feeling.

  • Medium/Channel

A Channel can be anything through which the communication travels or reaches the receiver. Medium is a verbal or nonverbal transmission medium/channel by which the message flows. It is the vehicle that carries the message from the sender to the receiver and back.

  • Receiver/Decoder

The one who receives the message from the sender is called the receiver or the decoder.

  • Feedback

This is an important component of the communication process which helps the sender to see whether his message is being received by the receivers in the same light as he intended it to deliver. It further gives him an idea, either he should continue in the same way or modify it. The feedback is the response given by the receiver for the message. It could be positive when expressed by positive words such as, ‘Yes, I agree with you, or by giving a nod suggesting an agreement with the message given by the sender. It could also be negative when expressed by using negative words like 'No', I don't agree, I don't understand how to respond, or shaking the head sideways suggesting disapproval, refusal, etc. Sometimes if there is no reply to the sender's message then it is called an absence of feedback. 

Communication has some objectives.

Objectives High Res Stock Images | Shutterstock
  • Information

Passing or receiving information about a particular factor circumstance is one of the most important objectives of communication, it can be done either through spoken or written language or by using any other system of signs or signals. 

  • Advice

Giving advice is another important objective of communication. But advice since it involves personal opinions is likely to be subjective.

  • Suggestions

Suggestion enjoys one great advantage over another means of communication like advice or order. Advice comes from an expert, order comes from a higher authority. 

  • Warnings

If employees do not abide by the norms of the organization or violate the rules and regulations, it may become necessary to warn them.

  • Increasing morale

Communication is a basic tool for motivation, which can increase or improve the morale of the employees in an organization.

  • Order

Order is an authoritative communication. It is a directive to somebody, always a subordinate, to do something, to modify or alter the course of something they are already doing or not to do something.

Thank you for reading, hope this was helpful to you.

Do check my other blogs too.

#Communication
#objectives
#process
#speaker
#listener
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